Pop Mart Wins Dutch Ban on Fake Labubu Toys

Pop Mart has won a ban in the Netherlands on the sale of fake Labubu toys, according to a Law360 report published on 6 October 2026. In plain terms, a Dutch court order now prohibits the sale of counterfeit Labubu products in the Netherlands, giving the Chinese designer-toy company a stronger legal lever in one of Europe's busiest e-commerce and distribution markets.

Pop Mart's Dutch counterfeit case: the key facts

• Who: Pop Mart, the Chinese company that commercialises the Labubu character from THE MONSTERS series, and sellers accused of trading counterfeit Labubu goods.
• What: A court-ordered ban on offering fake Labubu toys for sale in the Netherlands.
• Where: The Netherlands, a major gateway for imports into the wider European Union.
• When: Reported by Law360 on 6 October 2026.
• Why: Counterfeits use the Labubu name and likeness without authorisation, which typically triggers trademark and copyright claims, dilutes brand value and misleads collectors.

The exact scope, duration and any penalties attached to the order have not been detailed in the headline report, so buyers should treat those specifics as unconfirmed until the full ruling is published.

Why counterfeit Labubu toys keep appearing

Labubu is a furry-eared character created by artist Kasing Lung and brought to mass market by Pop Mart through blind boxes, pendants and vinyl figures. That popularity created a parallel market: unauthorised factories in several regions produce lookalike figures at low cost and push them through marketplaces and social commerce.

For collectors, the downsides go beyond authenticity. Counterfeit figures can differ in paint finish, material quality and packaging, and they often arrive without the original blind-box mechanics that make the category collectible in the first place.

What the ruling means for importers, retailers and online sellers

• Enforcement is rising. European rights holders are increasingly willing to pursue injunctions rather than rely on takedown requests alone.
• Stock risk grows. Retailers holding unverified Labubu inventory in the Netherlands face the possibility of blocked sales or seized goods.
• Documentation matters. Buyers should be able to show where goods came from, who supplied them and under what authorisation.
• Price is a warning sign. Offers far below normal wholesale levels are a common indicator of counterfeit supply.

Sourcing designer toys wholesale with hiketree

For buyers who want commercially viable, clearly described stock, hiketree's wholesale programme is built around the realities of the collectible trade: low MOQ wholesale, tiered pricing that improves as volume grows, and worldwide shipping from a B2B platform focused on designer toys and IP collectibles.

Popular reference points for buyers include the LABUBU Jazz Figure 10cm, the THE MONSTERS Hair Salon Series - Pendant Blind Box and the Marvel Spider-Man Action Figure 18cm. Hiketree also supports OEM/ODM and custom logo services for retailers and distributors building their own assortments.

Questions on availability, licensing details or shipping lanes can go directly to the sales team at victor@hiketree.com or WhatsApp +86 13735728377.

FAQ: counterfeit Labubu and wholesale sourcing

Did Pop Mart win a ban on fake Labubu toys in the Netherlands?

Yes. According to a Law360 report dated 6 October 2026, Pop Mart secured a Dutch ban on the sale of counterfeit Labubu toys, giving it an enforceable route against fake stock in the Netherlands.

What is Labubu?

Labubu is a character from THE MONSTERS series, created by Kasing Lung and marketed globally by Pop Mart through blind boxes, pendants and figures.

How can retailers reduce the risk of buying counterfeit designer toys?

Buy through vetted wholesale channels rather than open marketplaces, request supply documentation, compare pricing against normal market levels and inspect packaging and print quality before placing repeat orders.

Does hiketree supply designer toys and IP collectibles for wholesale?

Hiketree is a global B2B wholesale platform for designer toys and IP collectibles, offering low MOQ wholesale, tiered pricing, worldwide shipping and OEM/ODM services. Confirm licensing and product specifics with the team before ordering.

Related products we stock

hiketree.com stocks 3 related SKUs for wholesale (LABUBU Jazz Figure 10cm, SKULLPANDA Petals in Four Acts Series - Figures, THE MONSTERS / LABUBU Collector Figure 10cm), MOQ from 6 pcs, from $6.80 per piece.

LABUBU Jazz Figure 10cmSKU PM-FG002 · MOQ 6 pcsfrom $18.80/pc · $16.90 at 50+Stock: 180SKULLPANDA Petals in Four Acts Series - FiguresSKU PM-FG004 · MOQ 6 pcsfrom $15.80/pc · $14.20 at 50+Stock: 150THE MONSTERS / LABUBU Collector Figure 10cmSKU HT-THEMONST-FIG-01 · MOQ 12 pcsfrom $6.80/pc · $2.90 at 50+Stock: 480

Wholesale terms at a glance

Product	SKU	MOQ	Case pack	From (USD)
LABUBU Jazz Figure 10cm	PM-FG002	6 pcs	12 pcs	$18.80
SKULLPANDA Petals in Four Acts Series - Figures	PM-FG004	6 pcs	12 pcs	$15.80
THE MONSTERS / LABUBU Collector Figure 10cm	HT-THEMONST-FIG-01	12 pcs	12 pcs	$6.80

Key takeaway

The Dutch ruling against fake Labubu toys is a clear signal that IP enforcement in the collectible category is tightening across Europe. For retailers, the practical response is simple: source from supply chains you can document, and price your assortment realistically. Start with hiketree wholesale and email victor@hiketree.com to build a compliant, sellable designer-toy range.

Did Pop Mart win a ban on fake Labubu toys in the Netherlands?

Yes. Per a Law360 report dated 6 October 2026, Pop Mart obtained a Dutch ban on the sale of counterfeit Labubu toys in the Netherlands.

What is Labubu?

Labubu is a character from THE MONSTERS series, created by Kasing Lung and commercialised globally by Pop Mart through blind boxes, pendants and figures.

How can retailers avoid buying counterfeit designer toys?

Use vetted wholesale channels, request supply documentation, treat unusually low prices as a warning sign and inspect packaging and print quality before repeat orders.

Does hiketree supply designer toys and IP collectibles at wholesale?

Yes. Hiketree offers low MOQ wholesale, tiered pricing, worldwide shipping and OEM/ODM services for designer toys and IP collectibles; contact victor@hiketree.com for details.