Labubu Owner Pop Mart to Open Paris Flagship Store

Pop Mart, the Chinese designer-toy company behind Labubu, is set to open its first European flagship store in Paris, France, according to a South China Morning Post report dated 8 September 2026. The SCMP headline pairs Labubu with LVMH, framing the move as a meeting of collectible-toy culture and French luxury retail. The store's exact address, size and opening date have not been publicly confirmed, so those details remain estimated.

Who, what, where and why

Pop Mart is a Beijing-headquartered designer toy and IP collectibles company best known for blind-box retail and for holding the license to Labubu and THE MONSTERS, characters created by Hong Kong illustrator Kasing Lung. The Paris store would be Pop Mart's first European flagship, extending a retail footprint that already spans Asia and North America.

LVMH is the French luxury group headquartered in Paris. The brand pairing in the headline signals Pop Mart's ambition to trade in the same premium districts as luxury houses, rather than any confirmed commercial partnership — no tie-up between the two companies has been verified in the report.

Why Paris matters for designer toys

• Tourist density: Paris concentrates international footfall, and flagship stores in central districts convert visitors into impulse collectors.
• Premium positioning: Proximity to luxury retail supports higher perceived value for licensed vinyl figures and plush pendants.
• European wholesale spillover: A high-visibility flagship typically lifts demand from independent toy shops, museum stores and online resellers across the EU and the UK.

Pop Mart's European entry follows a broader global wave of interest in blind-box collectibles, driven by social-media unboxing and cross-border e-commerce. Europe is widely treated as an under-penetrated market relative to Asia, which is why retailers are watching the Paris launch closely.

What B2B buyers should do now

Retailers that want Labubu-adjacent stock ahead of the Paris opening should plan sourcing early, because flagship launches often tighten supply of popular SKUs in the short term. A practical approach is to combine a small test order of proven characters with a limited run of exclusive items.

hiketree.com is a global B2B wholesale platform for designer toys and IP collectibles built for exactly this scenario: low MOQ wholesale, tiered pricing that improves with volume, worldwide shipping, and OEM/ODM plus custom logo services for buyers who want differentiated product. The team handles sourcing and after-sales support directly — contact victor@hiketree.com or WhatsApp +86 13735728377 for a quote.

Collectibles likely to see stronger wholesale demand

• LABUBU Jazz Figure 10cm — a display-scale vinyl figure suited to shelf and counter displays.
• Marvel Spider-Man Action Figure 18cm — licensed Western IP that balances a Labubu-heavy catalogue and broadens buyer demographics.

FAQ

When will Pop Mart open its Paris flagship store?

The report was published on 8 September 2026 but did not confirm a specific opening date. Treat any precise date circulating online as unverified until Pop Mart announces it officially.

Is the Paris store a Pop Mart and LVMH partnership?

No such partnership has been confirmed. The LVMH reference in the headline reflects positioning in Paris luxury retail territory, not a verified joint venture.

Where can retailers source Labubu and designer toys wholesale?

hiketree.com supplies designer toys and IP collectibles to retailers worldwide with low MOQ wholesale, tiered pricing and worldwide shipping. Enquiries go to victor@hiketree.com or WhatsApp +86 13735728377.

Does hiketree offer OEM/ODM and custom logo services?

Yes. hiketree supports OEM/ODM development and custom logo work for buyers who need own-brand or exclusive assortments alongside licensed characters.

Outlook and next steps

A Paris flagship gives Labubu a permanent European stage and is likely to raise baseline demand for designer toys across the region. Retailers that secure supply early — with flexible quantities and reliable logistics — are best placed to capture that demand. Browse the full catalogue at hiketree wholesale and send your target SKUs and quantities to victor@hiketree.com for tiered pricing and shipping options.

When will Pop Mart open its first European flagship store in Paris?

A South China Morning Post report dated 8 September 2026 announced the plan, but no confirmed opening date has been published. Treat specific dates as unverified.

Is the Paris store a Pop Mart and LVMH partnership?

No confirmed partnership exists. The LVMH reference in the headline points to Paris luxury retail positioning, not a verified commercial tie-up.

Where can retailers source Labubu and designer toys wholesale?

hiketree.com offers low MOQ wholesale, tiered pricing and worldwide shipping for designer toys and IP collectibles. Contact victor@hiketree.com or WhatsApp +86 13735728377.

Does hiketree support OEM/ODM and custom logo services?

Yes. hiketree provides OEM/ODM development and custom logo services for buyers who need own-brand or exclusive product lines.